Facebook- Custom Audience… What is it?
Have you heard of the option to upload a Custom Audience on Facebook?
This is powerful because you can take your List of email subscribers from Aweber, Get Response or any other autoresponder system and upload that list into Facebook as a Custom Audience and target market Ads that they will already be looking for.
And their are options when uploading a custom audience, you can upload by
or Facebook Login ID
Here are some tools that will help you if you want to use a Facebook Login ID:
http://www.findmyfacebook.com/type the name of the person you are looking for here
Facebook is now using EXCHANGE for retargeting,
which is a very powerful tool to reach your customers and keep your products and services in front of them till the time is right.
Another option: is to import your Linked In Contacts into Facebook as a custom audience.
My personal lead choice are leads that have taken the time to fill out a survey so that you can determine their interest level before they even become a lead.
Another option is to Buy a list or purchase leads and import that into Facebook as a custom audience.